Summer Camp for Small Businesses Webinars are led by expert consultants who provide invaluable insights into key areas of business improvement.
The webinar series covers topics such as Digital Marketing Strategies, Social Media Content Creation, Artificial Intelligence, and SMART Goal Setting, and are designed to provide practical knowledge that can enhance small business operations and growth prospects.
Summer Camp for Small Business Webinars is brought to you by IMPACCT Brooklyn in partnership with AHA.
Introduction to Paid Social Media
Led by marketing expert Michael James, focuses on how to leverage social media to drive traffic to your website and generate revenue. This session covered essential topics, including setting up your Meta Ads account, understanding various ad types and objectives, targeting your ideal audience, and optimizing ad performance. Gain valuable strategies to enhance your ad campaigns and see how paid ads can significantly grow your business financially.
View the Zoom Webinar (Passcode: U#T37stu)
Creating Engaging Social Media Content
Digital marketer and social media expert Sidra Robertson outlines the tools and techniques to showcase your business to a broader audience and engage your audience. Learn to produce top-notch content highlighting your business and encouraging audience interaction, ensuring your content resonates with new and existing customers.
View the Zoom Webinar (Passcode: S2*7@dFJ)
Introduction to Generative AI
Brand and marketing strategist Jason Carey leads this informative session focused on providing a comprehensive and easy-to-understand approach to AI. The session begins with an overview of various platforms and popular tools.
It also includes instruction on effective prompting techniques and practical insights on how to get started with AI in your business.
View the Zoom Webinar
Download the webinar recap below
Gina Ramcharan leads an interactive session for business owners in the “Crawl,” “Walk,” or “Run” phases and ambitious side-preneurs. This session is designed to boost efficiency, clarify the upcoming year, and help set and achieve strong goals.
Through deep thinking, anticipating, and reacting exercises, IMvision helps future-proof and rigorously test your business ideas. You will leave knowing if your ideas will succeed or fail, with a focus on creating a go-forward plan in a single session, prioritizing quality over quantity.
View the Zoom Webinar
Download IMVision Workbook below
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